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Ariel Kaye built a brand that’s outlasted the DTC Boom
[ad_1] It’s no surprise that after ten years, Parachute, the home lifestyle brand, stands as the dust settles from the direct-to-consumer boom. Founded by Ariel Kaye in 2012, Parachute has developed a loyal customer base because of its high-quality bedding, towels,...
Rocket Lab has ‘misrepresented’ Neutron launch readiness, congressional memo says
[ad_1] An internal congressional memo viewed by TechCrunch casts strong doubt on Rocket Lab’s claim that its Neutron rocket will be ready for launch in time to meet a crucial contract deadline from the Space Force. “In light of public reporting and media pressure,...
The Apple Car that never was: A timeline
[ad_1] Apple’s secretive car project died without ever seeing the light of day. It’s a fitting end, considering we’ve collectively spent the last decade aware of it without really knowing too much about what the tech colossus was planning. Neither has Apple,...
Toyota wants hydrogen to succeed so bad it’s paying people to buy the Mirai
[ad_1] Who wants a free car? If you hurry, you can get $40,000 off a 2023 Toyota Mirai, a fuel-cell vehicle which retails for $52,000. When you factor in the $15,000 in free hydrogen over six years and the available 0% interest loan, Toyota is essentially paying...
MWC 2024: Everything announced so far, including Nothing Phone (2a), 4FYN winner
[ad_1] The TechCrunch team is in Barcelona this week to bring you all the action going on at Mobile World Congress 2024. You already know what we’re expecting, so sit back, relax and stay tuned throughout the week as we bring you the products, announcements and...